Marketing

Paul Smurl Named Vice President, Advertising for the New York Times

  2008 JUL 14 - (VerticalNews.com) -- The New York Times announced that Paul Smurl has been named vice president, advertising, effective immediately. In his new role, he will be responsible for sales development, agency relations and presentations in addition to strategy and planning, and will continue to report to Denise Warren, senior vice president, advertising, for The New York Times Media Group.

  Mr. Smurl, 39, began his career at The Times in 2003 as a director in strategic planning, where he was a liaison to advertising. He moved to advertising in 2005 as managing director of the telecom team, and then later of the technology team. In 2007, he was named executive director, strategy and planning, and joined the advertising leadership team.

  "During the past year, Paul has been instrumental in heading up several core departmental initiatives and in representing advertising in media group initiatives, including the development of digital strategy," said Ms. Warren. "In each of these posts, Paul has distinguished himself as a thoughtful and results-oriented leader."

  Before coming to The Times, Mr. Smurl was a management consultant and attorney, advising media and telecom companies like News Corporation and British Telecom on business strategy and legal matters. He earned a bachelor's degree from Indiana University, a J.D. from Columbia Law School and an MBA from the Kellogg School of Management at Northwestern University.

  The New York Times Company (NYSE: NYT), a leading media company with 2007 revenues of $3.2 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 16 other daily newspapers, WQXR-FM and more than 50 Web sites, including NYTimes.com, Boston.com and About.com. NYTimes.com, Boston.com and About.com. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

  This press release can be downloaded from www.nytco.com.

  Keywords: The New York Times Company.

  This article was prepared by VerticalNews Marketing editors from staff and other reports. Copyright 2008, VerticalNews Marketing via VerticalNews.com.