Marketing

  2010 MAR 13 - (VerticalNews.com) -- Blender manufacturer Vitamix announced that a targeted email campaign inviting customers and prospects to its new social networking site featuring recipes, blogs and video is boosting the company's online sales.

  Developed by direct marketing management firm C.TRAC information solutions and powered by email marketing provider ExactTarget, the campaign triggers emails to segmented groups of customers and prospects featuring unique content from the company's social networking site Vita-Village.com ...read more

  2010 MAR 3 - (VerticalNews.com) -- Milwaukee Electric Tool Corporation is gaining global market share with an email marketing program that has helped boost traffic on the company's Website by more than 30 percent in the past year.

  Designed and powered by global email marketing and digital marketing provider ExactTarget, Milwaukee Electric Tool's Heavy Duty News emails feature new product information, how-to videos and special email-only offers ...read more

  2010 FEB 24 - (VerticalNews.com) -- ExactTarget, a global provider of email marketing and one-to-one marketing solutions, announced it posted record performance in 2009, boosting revenue 32 percent and adding more than 1,000 new clients.

  The company, which posted its 36th consecutive quarter of growth in the fourth quarter 2009, saw annual contracted revenue soar to $114 million and total GAAP revenue exceed $95 million, as it added NIKE Inc., Best Buy and Universal Music Group to its client list and secured key client renewals including Intuit, CareerBuilder, Hitachi Data Systems, Delta Faucet Company and Farmer's Insurance ...read more